Who we are

Catawba Customs is a one-man operation, based in Franklin, North Carolina. All baits prepped, painted, tuned, and shipped by Dylan Lytle.

“I grew up in the mountains, in Old Fort, North Carolina. Mountain living is all I have ever known, and all the joys of the outdoors that come along with it.

I started fishing with my dad as young as I can remember. Like most, that started with bluegill fishing on the pontoon, then bass fishing. I started doing tournaments with my dad in elementary school, and by that point I already knew I was hooked for life. I grew up on the edge of the Catawba river, and fished almost every day after school, and every weekend. The river absolutely helped solidify my love for fishing and the outdoors. I’ve been fishing since I was a little kid, and don’t plan on stopping any time soon.

All I am looking to do with Catawba Customs is have fun providing high quality custom lures, provide a valuable service for fishermen and women around the country, and connect with the community around me. If you see me on the water, stop me and say hello- I bet I have a lure with your name on it in my bag.”